Aerial Pros

Changes to Genie® Booms You Need to Know About

When the new ANSI A92 (United States) standards went into effect, driving alignment with ISO standards globally (including European EN280, Australian AS 1418.10 and Canadian CSA B354 standards), it impacted the way Genie® aerial access equipment is designed, manufactured, maintained and operated globally.

Choosing the Right Material Lift

Having a diverse equipment fleet to meet the needs of a wide range of professionals is an essential component to help manage the ebb and flow of regular economic cycles.

Lights, Camera, Action! Aerial Equipment for the Entertainment Industry

From auto racing to amusement parks and movie sets, aerial equipment applications reach beyond the more typical construction and maintenance settings.

Answering Your Questions About Equipment Financing During COVID-19

During a recent conference call with U.S. President Donald Trump, some state governors expressed concern about state revenue shortfalls caused by effects of the coronavirus 2019 (COVID-19).

Tips for Engaging with Colleagues and Customers When Face-to-Face Meetings Aren’t Possible

There is no substitute for a face-to-face communication. But, getting together in person isn’t always possible, particularly right now as cities, states and countries are asking people to stay at home.

Designing in 3-D

As more firms are designing in 3-D, we are receiving an increase in demand from architects and our customers for Genie® BIM files.

Tips for Using Video in Your Marketing Effort

Videos are great for adding the “wow” factor to your rental store’s marketing efforts.

What’s New with Electric Drive (E-Drive) in Access Equipment

Worldwide, and in Europe in particular, regulations regarding CO2 emissions and noise are becoming much stricter.

BIM Provides a Digital, Dynamic Representation of Jobsites

Technology is changing the way business the world does business.

The Brand Matters When Purchasing Used MEWP Equipment

There are reasons some aerial work platforms (AWP) is considered a top-tier brand, maintains its value and garners a fairly premium price in the used market.

HBV, Spelle Germany Adds 105 Meters of Working Height to Its Fleet

This January, family-owned rental company HBV Hydraulikbühnen-Verleih GmbH (HBV), based in Spelle, northwestern Germany, received delivery of three Genie® Xtra Capacity™ (XC™) telescopic boom lifts.

Top Tips for Hosting Your VIP Customers

Hosting customers in person is a great way to strengthen your rental store’s relationship with them.

Rising Residual Values Will Take Your Business Higher

As a rental store owner, you are a savvy business person. You don’t want to just know how to make money on the equipment you have while you own it; you want to know how to make money on the equipment when you sell it too.

Know Why Your Rental Company Is Using Social Media

If you’re on LinkedIn, Twitter, Facebook, etc., do you have a clear reason why your rental business is participating there or are you out there because “everybody else is doing it”?

Marketing to Help Retain and Engage Existing Customers

Growing a business is not easy, it involves a lot of time, dedication and hard work.

Choose Genuine Parts for Your Genie® MEWP Fleet

Mobile elevated work platforms, or commonly known as MEWPs, need to go through the proper maintenance and services to keep these machines running at an optimal level.

Social Media Basics for the Rental Industry

Whether your rental company currently has a social media effort or just getting one started, there is a huge amount of information available on the Internet about everything you supposedly should be doing.