Tips for Using Video in Your Marketing Effort
Videos are great for adding the “wow” factor to your rental store’s marketing efforts.
Continue ReadingPut Your Rental Store’s Strengths Front and Center
Think about the messages you might see on posters at a retail tire store.
Continue ReadingUsing Data for Better Rental Operations
Data takes the guesswork out of running a rental operation, and it is usually just a few clicks away.
Continue ReadingAdvantages of Buying Used Aerial Work Platforms from Your OEM
There are many ways to buy used aerial work platforms in today’s technology-driven world.
Continue ReadingInvest in a Good Sales Team
No matter if you are a large or small rental house, public or private company, when you are reviewing your return on invested capital (ROIC) you have the same cost-of-ownership considerations as the competition: Price, freight, availability, maintenance and repair costs, to name a few.
Continue Reading