Make Your Website Work Harder for Your Rental Company
Take a fresh look at your rental business’s website. Is it doing everything it can for you in the year ahead?
Continue ReadingGenie® Accessories | Ask Me Anything August 19th-23rd, 2019
Welcome to Ask Me Anything with Marie Engstrom and Michael Flanagan on Genie® Accessories!
Continue ReadingANSI & CSA Standards | Ask Me Anything June 10th-14th, 2019
Welcome to Ask Me Anything with Scott Owyen on the new ANSI and CSA Standards!
Continue ReadingRising Residual Values Will Take Your Business Higher
As a rental store owner, you are a savvy business person. You don’t want to just know how to make money on the equipment you have while you own it; you want to know how to make money on the equipment when you sell it too.
Continue ReadingEvaluating the Right Mix New, Used and Reconditioned MEWPs for Your Rental Fleet
The 1990s saw an explosion in the popularity of self-propelled mobile elevating work platforms (MEWPs) on construction and facilities jobsites. Since that time, MEWPs have shown a much longer lifespan in the secondary market, which has led to an increase in the confidence of used equipment — positively affecting demand.
Continue ReadingMarketing to Help Retain and Engage Existing Customers
Growing a business is not easy, it involves a lot of time, dedication and hard work.
Continue ReadingBuy Pre-Owned Aerials Like a Pro
Pre-owned mobile elevating work platforms (MEWPs) are increasingly popular in rental fleets.
Continue ReadingFour Tips for Using Printed Materials in Your Store’s Marketing Efforts
How often do you screen your emails?
Continue ReadingEquipment Depreciation 101
Equipment rental businesses purchase fixed assets, such as fleet equipment or company vehicles, to use in the course of their business activities.
Continue ReadingWhat Parts Mean for Your Business | Ask Me Anything Dec. 3rd-7th
A huge thank you to everyone that participated in this What Parts Mean for Your Business | Ask Me Anything event!
Continue ReadingLet Customers Be Your Best Spokespeople
You have some satisfied, even delighted, customers.
Continue ReadingWin-Win-Win Rental Relationships
Getting a healthy return on invested capital (ROIC) is a goal for rental companies, end users and manufacturers supplying the industry.
Continue ReadingRental Customers Want To Do More with Mobile
The first iPhone was introduced 10 years ago, which is why it’s so amazing to see how mobile devices (like smartphones) have changed the way much of the population lives and works.
Continue ReadingHow Residual Values Impact Your Rental Business
Rental is a business driven by numbers.
Continue ReadingNew U.S. Tax Law Accelerates Income Tax Savings For Many Equipment Purchasers
Many businesses may be eligible for immediate and significant federal income tax savings from the full cost of equipment purchased and placed in service now.
Continue ReadingRental Return on Invested Capital | Ask Me Anything March 26th-30th
A huge thank you to everyone that participated in this Rental Return on Invested Capital | Ask Me Anything event!
Continue ReadingUsing Data for Better Rental Operations
Data takes the guesswork out of running a rental operation, and it is usually just a few clicks away.
Continue ReadingHow Content Can Grow Your Rental Business
Ten years ago, social media was not seen as a medium by which to conduct business.
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